Live chat

 AdvantageNFP Blog

Browsing Archive: October, 2012

Demographic Profiling of your Fundraising Supporters

Posted by Redbourn Business Systems on Tuesday, October 30, 2012, In : Database & Profiling 

Understanding your supporters in this ever changing environment is crucial to maximise the potential of your data and improve response of your existing database.

MOSAIC UK is Experian’s consumer classification tool which places each postcode and household into 67 types, which are grouped into 15 categories.

Each type has a comprehensive description which will highlight the probable characteristics such as which media people are more likely to respond to, purchasing trends, holiday hab...


Continue reading ...
 

Lost for fundraising ideas?

Posted by Redbourn Business Systems on Friday, October 19, 2012, In : Fundraising 

How do you find new supporters and more donations for your charity or not for profit organisation?  Tired of holding the same old fundraising events and activities?  These are questions that most charities and not for profit organisations face at some point.  So hopefully this will help give you inspiration to come up with new ideas.

Hosting something entirely new may appeal to a new audience of supporters.  For instance, putting on an event for children like an assault course and then g...


Continue reading ...
 

Wikipedia Articles

Posted by Redbourn Business Systems on Friday, October 5, 2012, In : SEO & Fundraising 

Subsequent to last week’s blog, ‘Why use Social Media?’, this week we are focusing on Wikipedia Articles.  Should a Charity or Not for Profit Organisation have a Wikipedia Article?

As mentioned last week, building your ‘digital shelf’ in the Search Engine Results Pages (SERPs) and controlling as much premium space will help you gain more supporters and, in turn, funds.  So using Social Media can help you gain this space.  Another ‘digital shelf’ to add to your armour is Wik...


Continue reading ...
 
 
blog comments powered by Disqus

 Redbourn Business Systems© 2017

Print Friendly and PDF