How the 'SMS Text Messaging' function can improve your fundraising results

Advantage^NFP Blog

How the 'SMS Text Messaging' function can improve your fundraising results

Posted by Redbourn Business Systems on Friday, June 22, 2012 Under: SMS Text Messaging & Fundraising

Activate the SMS Text Message function in Advantage^NFP Fundraiser and see how your charity can improve fundraising results. This week's case study looks at how St. Clare's Hospice is using SMS Text Messaging to inform supporters that registration for an event is now open.

St. Clare’s Hospice is a local independent charity established in 1987, to provide palliative care to adults with life limiting illnesses South of the Tyne.

St. Clare’s Hospice has been an Advantage^NFP Fundraiser customer since 2004. They are using the Professional version of Advantage^NFP Fundraiser for 4 users.

St. Clare’s Hospice has recently started using the SMS Text Messaging function in Advantage^NFP Fundraiser, to inform supporters that registration for an event is now open. “For the Midnight Walk we were able to profile the database to select Ladies only, over the age of 12 with a mobile phone number in the database” says Marie Watson, Fundraising Manager.

“We were able to send a text message to say this event is now open, visit the website to register, those with a smart phone can click on the link and register immediately. The great thing is that it is a fraction of the cost of a postage stamp, so it is saving the charity money” continues Marie Watson.

To read more details about the campaign please click on the PDF link file at the bottom right of this page, where you can find more case studies from other Advantage^NFP Fundraiser customers.

In : SMS Text Messaging & Fundraising

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