Global Justice Now recently went live with a bespoke database integration. Graham Whitehouse, GJN, describes the project.
“For years, our organisation had dreamt of synchronising our online supporter data with our supporter database. During February 2021, whilst still in the depths of lockdown, this integration went live.
We have built custom data extracts from our website which John Davies from AdvantageNFP used to run daily, automated updates straight into AdvantageNFP Fundraiser. The system John built creates new records, amends existing records, updates supporter’s communication preferences and records our supporter’s online activism.
This has saved hours of staff time manually inputting new records. Our fundraisers are immediately seeing time savings of between a half to one whole day of staff time per appeal selection, since they no longer have to manually export communication preferences from our website.
We are also now able to personalise communications with our supporter base on the strength of the online actions they are taking.
This has been a complex project but thanks to the meticulous attention to detail shown by John Davies and Steve Cast at AdvantageNFP we now have a fully integrated supporter database.”
Graham Whitehouse, Global Justice Now
“We are delighted to have supported Global Justice Now by providing this database integration solution to support them with their ongoing day-to-day use of AdvantageNFP Fundraiser. Database integration projects are often complex and this one was especially so as the platforms we have integrated have a very different architecture. Our team worked well in collaboration with the team at Global Justice Now to deliver a most cost-effective solution to the problem. A solution that will not only improve Global Justice Now’s communications with their members and supporters, but also that will save Global Justice Now staff time and cost.”
Steve Cast MCIOF, CEO AdvantageNFP Ltd
If you have an integration project you would like to talk to us about, please contact the team and we will be happy to discuss your requirements.
In : System Integration
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